Helga Trölenberg

Helga Trölenberg supports her clients in business development, transformation and change management in digital environments. Specific areas of expertise lie in the interfaces between technology and business functional departments, optimizing existing processes and implementation of new ones specifically when entering new markets.

Helga understands how to balance the competing needs of stakeholders and how to create and implement the path to success. Dadurch erhöhen sich für die Kunden von enable2grow die Handlungsoptionen. Helga Trölenberg strukturiert das Vorhandene, entwirft Optionen und unterstützt bei der Einführung in die tägliche Praxis. She has a broad and well-developed network upon which she can call to generate maximum success for her clients.

Through years of experience in software companies, Helga Trölenberg gained a broad understanding of the competitive landscape of ERP vendors as well as deep insights into e-commerce software functionality, combined with experience in process optimization, standardization, and software implementation. Additionally, Helga has deep knowledge of management, software development, marketing, sales, market research, communication, and leadership. A unique quality is her ability to augment existing knowledge and apply it in a new context with creativity and deep professional insights.

Helga conducted many e-commerce and multi-channel projects. She supported digital transformation. Furthermore, she has experience in the creative industry.

Scheme of focus: Strategy, multi-channel business models, business development, change
management, marketing, sales, software selection and pitches, IT projects